INTEGRATED CREATIVE SERVICES
GLOBAL AGENCY, LOCAL ALLY
LATAM Airlines is the largest in South America, operating daily flights from Australia and
New Zealand, and onward connections to over 124 destinations throughout the region.
Brannium delivers integrated creative services and adaptions to LATAM on a retainer basis, since 2015.
LATAM Airlines engaged Brannium over 3 years ago to adapt creative global assets into local pieces, including content and production.
It’s pretty conventional for multinational companies to have big agencies working on their creative projects. There are many benefits to this, including brand consistency across the regions, however, this approach is not free of challenges in terms of integration and speed.
“We have been working with Brannium since 2015, and during that time Brannium has been an invaluable ally in the AZN region. Brannium always facilitates a great communication between our Headquarters and the Sydney office, and we’re always impressed with how fast and accurate they respond to our creative challenges, in any of our time-zones”. Marcela, Diaz, Global Head of BrandFor Luis Trejo, Marketing Manager LATAM, “with LATAM’s fast-paced business demands in the region, Brannium is an exceptional supplier who can respond to our requests almost immediately, in addition to delivering integrated services and projects alongside the main agency at any given moment, within the strictest brand compliance principles”.
With the competitive nature of the airline industry, Brannium is especially well-regarded with projects that require a fast and precise turnaround. Brannium is well known for delivering:
“Brannium is an exceptional supplier who can respond to our requests almost immediately ... within the strictest brand compliance principles”. Luis Trejo, Marketing Manager | LATAM Airlines
Brannium can create and produce the most diverse and challenging projects and campaigns, including adapting the work of the agencies to local markets, all with outstanding results. Rather than compete with global agencies, Brannium works alongside them and are in the business of being a dependable ally to support our client’s strategies to excel and grow in their industries.
COPYWRITING and TRANSLATIONS
Faster (compared to global requests)
Compliance and QC